The adage “content is king” may be dead, but online content is still your best tool for driving interest.
Whether you’re selling a service, a product or a cause, content strategies form the basis of your online marketing. Every day people search for thousands of words, hours of video, seas of images. From FAQs to comics, product descriptions to promotional videos, content is your most powerful tool for getting peoples attention.
Did you know that the average word count of the top ranking Google pages is around 900 words? Google isn’t biased towards more words, rather in depth, informational content tops most search charts because it is what users are looking for.
Over 6 BILLION hours of video is watched every month on YouTube. Top ranking Youtube videos attract a billion views. Millions of people subscribe to Youtube channels per day. Video content is one of the fastest growing channels online.
Twitter handles 19 billion image searches per month, and Google? Over a billion per day. How are you using your image content to attract and convert visitors?
What strategy do you have to make those people pay attention to you?
At a+g creative, we have over 20 years experience creating powerful media campaigns that combine strong marketing with breath taking artistry. Our designers, strategists and marketers work hand in hand to capitalize on the opportunities in your industry, and position your company as the driver of your field.
Contact us about how we can help you connect with your visitors through:
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“Content is King” is dead. Long live “Content is King”.
Powerful content has the potential to spark revolutions, but it can also stagnate. Knowing what content to produce is half the battle, the other half is knowing how to share it.
The daily process of putting pen to page is too much for many busy companies and so, even once-powerful blogs, have a habit of fizzling out.
Often the single hardest thing to do is come up with fresh ideas. Producing fresh, engaging and link-worthy content takes a lot of planning, creativity, and research.